Gies College of Business

Rindfleisch makes online digital marketing course accessible, entertaining to diverse global audience

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Dec 15, 2020 Business Administration Faculty


Nearly half a million learners have enrolled in Aric Rindfleisch's “Marketing in a Digital World”, making it the College’s and University’s most popular online course and the No. 1 marketing course in the world.

Tahmina, a Bangladeshi MBA student, and Brian, a propane delivery driver from Utah, are two of the 450,000 diverse global learners who find Gies College of Business professor Aric Rindfleisch’s approach to online learning mesmerizing.

Brian says he “loves being able to sit down and ‘nerd out’” while Tahmina appreciated the “practical recommendations and insights” gained by taking “Marketing in a Digital World.”  An online learning veteran calls the course “without question, the most enjoyable learning experience I have ever had. It’s that good.”

Gies College of Business
515 East Gregory Drive
Champaign, IL 61820
Phone: 217-300-7327