Aric Rindfleisch

Aric Rindfleisch

Professor of Business Administration and John M. Jones Professor of Marketing

  • LinkedIn

Contact

4013 Business Instructional Facility

515 Gregory Drive

Champaign, IL 61820

217-265-0438

aric@illinois.edu

Vita

Google Scholar

Listings

Educational Background

  • PhD, University of Wisconsin at Madison, 1998
  • MBA, Cornell University, 1990
  • BS, Central Connecticut State University, 1987

Positions Held

  • Executive Director, Illinois MakerLab, 2016 to present
  • Department Head, University of Illinois, 2012-2016
  • John M. Jones Professor of Marketing, Business Administration, University of Illinois, 2012 to present
  • McManus-Bascum Professor, University of Wisconsin, 2011-2012
  • Department Chair, University of Wisconsin, 2010-2012
  • Research Professor, Korea University, 2008-2013
  • Professor, University of Wisconsin, 2008-2011
  • Associate Dean for Research & PhD Programs, University of Wisconsin, 2008-2010
  • Visiting Professor, Tilburg University, 2005-2006
  • Associate Professor, University of Wisconsin, 2004-2008
  • Assistant Professor, University of Wisconsin, 2002-2004
  • Assistant Professor, University of Arizona, 1997-2002
  • Research Executive, Millward Brown, 1990-1992
  • Advertising Account Management Intern, J. Walter Thompson-Japan, 1989
  • Army Officer, U.S. Army Reserve, 1985-1987
  • Hospital Administration Intern, Connecticut Valley Hospital, 1985,1987

Recent Publications

  • Rindfleisch, A., O'Hern, M., & Sachdev, V. (2017). The Digital Revolution, 3D Printing, and Innovation as Data. Journal of Product Innovation Management, 34 681-690.
  • Mohr, J., Price, L., & Rindfleisch, A. (2016). Marketing's Quest for Environmental Sustainability: Persistent Challenges and New Perspectives. Marketing in and for a Sustainable Society ( vol. 13, pp. 29-59). .

Other Publications

Article

  • Mahr, D., Rindfleisch, A., & Slotegraaf, R. (2015). Enhancing Crowdsourcing Success: The Role of Creative and Deliberate Problem-Solving Styles. Customer Needs and Solutions, 2 (3), 209-221.
  • Wuyts, S., Rindfleisch, A., & Citrin, A. (2015). Outsourcing Customer Support: The Role of Provider Customer Focus. Journal of Operations Management, 35 40-55.
  • Ruvio, A., Somer, E., & Rindfleisch, A. (2014). When bad gets worse: The amplifying effect of materialism on traumatic stress and maladaptive consumption. Journal of the Academy of Marketing Science, 42 (1), 90-101.
  • Jap, S., Robertson, D., Rindfleisch, A., & Hamilton, R. (2013). Low Stakes Opportunism. Journal of Marketing Research, 50 216-217.
  • Rindfleisch, A., Anita, K., Bercovitz, J., Brown, J., Cannon, J., Carson, S., Ghosh, M., Helper, S., Robertson, D., & Wathne, K. (2010). Transaction Costs, Opportunism, and Governance: Contextual Considerations and Future Research Opportunities. Marketing Letters, 21 (3), 211-222.
  • Rindfleisch, A. (1996). Marketing as Warfare: Reassessing a Dominant Metaphor Business Horizons, 3-10.

Chapter in a Book

  • Rindfleisch, A., & O'Hern, M. (2015). Brand Remixing: 3D Printing the Nokia Case. Brand Meaning Management ( vol. 12, pp. 53-81). .

Presentation

  • Rindfleisch, A., & Sachdev, V. (2017). Teaching the World How to 3D Print. Construct 3D.
  • Sachdev, V., & Rindfleisch, A. (2017). The Illinois Makerlab-How to setup and run an academic makerspace in a business school. PDMA Conference.
  • Sachdev, V., & Rindfleisch, A. (2013). Learning by Making at the MakerLab. 3D Printing Expo.

Honors and Awards

  • Doctoral Consortium Faculty American Marketing Association, 2000,2007,2008,2016,2017
  • Excellence in Teaching Award UPCEA, 2016
  • List of Teachers Ranked as Excellent University of Illinois, 2014,2016

Grants

  • , MSI Research Competition on Innovation Research (with Mohr and Price), 2011
  • , MSI-Wharton Interactive Media Initiative Research Grant (with Antia, O’Hern, and Schweidel), 2009
  • , ACR Transformative Consumer Research Grant (with Burroughs, Moorman and Richins), 2006
  • , Institute for the Study of Business Markets Research Grant (with Citrin and Wuyts), 2006
  • , Netherlands Organization for Scientific Research Visitors Grant, 2005
  • , University of Wisconsin-Madison CIBER Travel Grant, 2004-2007
  • , Georgia Institute of Technology CIBER Grant (with Burroughs and Wong), 2003
  • , University of Wisconsin-Madison CIBER Grant (with Burroughs and Wong), 2003
  • , University of Wisconsin-Madison Foreign Travel Grant, 2003
  • , MSI Research Grant (with Ganesan and Malter), 2000
  • , University of Arizona Foundation Grant (with Burroughs),, 1999
  • , University of Hawaii CIBER Grant (with Burroughs and Wong), 1999
  • , University of Arizona Foreign Travel Grant, 1998
  • , University of Wisconsin-Madison School of Business Dissertation Grant, 1997
  • , University of Wisconsin-Madison School of Business Research Scholarship, 1996
  • , Bank of Pusan (Korea) Research Grant (with Seol), 1995
  • , Millward Brown, Inc. Research Grant (with Inman), 1995
  • , University of Wisconsin-Madison Graduate School Research Award, 1993
  • , University of Wisconsin-Madison School of Business Research Grant, 1993

Services

  • Editorial Review Board, International Journal of Research in Marketing, 2015-2017
  • Editorial Review Board, Academy of Marketing Science Review, 2014-2017
  • Editorial Review Board, Marketing Letters, 2013-2017
  • Editorial Review Board, Journal of Public Policy & Marketing, 2012-2017
  • Associate Editor, Journal of Marketing, 2011-2017
  • Editorial Review Board, Journal of Consumer Psychology, 2010-2017
  • Associate Editor, Journal of Supply Chain Management, 2008-2017
  • Editorial Review Board, Journal of Consumer Research, 2005-2017
  • Editorial Review Board, Journal of the Academy of Marketing Science, 2003-2017
  • Editorial Review Board, Journal of International Marketing, 2007-2016
  • Area Editor, International Journal of Research in Marketing, 2006-2015

Research Interests

3D Printing, New Product Development, Consumer Values

Courses

  • Consumer Behavior (BADM 325) Studies the factors affecting customer behavior in household and organizational markets and their relevance for marketing management planning and analysis; provides an overview of explanations of consumption differences anchored in socioeconomic, demographic, cultural, and psychological processes; and surveys buyer decision-making processes and their implications for marketing strategy.
  • Making Things (BADM 331) Making Things is a hands-on course in which interdisciplinary teams of business, design and engineering students conceptualize, design, prototype, manufacture and market a new product. To create these products, they use 3D design software and hardware. The course is held in the Illinois MakerLab. By participating in this course, students develop teamwork, design, manufacturing and marketing skills. Additional fees may apply. See Class Schedule.
  • Marketing Strategy (BADM 521) Formal analysis of strategy drawing on concepts from the theory of games, decision theory, value theory, and information theory; topics cover elements of game models, classes of decision problems, games against nature, modern utility theory, information theory, group decision making, statistical decision theory, and linear and nonlinear optimization.
  • Marketing in a Digital World (BADM 590) Special topics in the general area of business. Topics are selected by the instructor at the beginning of each term. Approved for letter and S/U grading. May be repeated if topics vary; unlimited credit hours for graduate and professional students.
  • Marketing in an Analog World (BADM 590) Special topics in the general area of business. Topics are selected by the instructor at the beginning of each term. Approved for letter and S/U grading. May be repeated if topics vary; unlimited credit hours for graduate and professional students.
  • Proseminar in Marketing (BADM 591) Lectures in topics of current interest not covered by regular course offerings. Subjects are announced in the Class Schedule. Approved for letter and S/U grading. May be repeated in the same term and/or separate terms as topics vary; unlimited credit hours for graduate and professional students.
  • Marketing in an Analog World (MBA 544) Begins with an exploration of the key differences between the Analog and the Digital and then examine four ways in which the Analog World has been affected by the Digital Revolution: Domination, Resistance, Synergy, and Transformation. Several examples of each of these concepts and explore their implications for both marketers and consumers will be explored. This course will also employ a variety of learning techniques, including video lectures, case studies, hands-on exercises, and interviews with leading marketing scholars. The learning approach will be highly interactive. 2 graduate hours. No professional credit. Credit is not given for both MBA 544 and BADM 590, Marketing in an Analog World.

Contact

4013 Business Instructional Facility

515 Gregory Drive

Champaign, IL 61820

217-265-0438

aric@illinois.edu

Vita

Google Scholar