Myoung Hee Kim

Myoung Hee Kim

Clinical Assistant Professor of Business Administration

  • Email

Contact

4016 Business Instructional Facility

515 Gregory Drive

Champaign, IL 61820

608-843-0406

mkim1223@illinois.edu

Update Your Profile Refresh Your Profile

Listings

Educational Background

  • PhD, University of Wisconsin, 2010
  • MS, University of Wisconsin, 2001
  • BS, Seoul National University, 1991

Positions Held

  • Digital Marketing Consulting, Mike Martin Builders, 2020 to present
  • Clinical Assistant Professor of Business Administration, Business Administration, University of Illinois at Urbana-Champaign, 2019 to present
  • Senior Lecturer of Business Administration, Business Administration, University of Illinois at Urbana-Champaign, 2018-2019

Recent Publications

  • Rindfleisch, A., & Kim, M. (2021). Branding as a Democracy. Brand Equity.
  • Rindfleisch, A., & Kim, M. (2021). Solving Global Crises via Desktop Manufacturing. Journal of Public Policy and Marketing, 40 (1), 111-112.
  • Wong, N., & Kim, M. (2011). “Ecological Factors and Childhood Obesity: A Comprehensive Look,”. Armonk, NY.
  • Bartfeld, J., & Kim, M. (2010). “Participation in the School Breakfast Program: New Evidence from the ECLS-K,”. Social Service Review, 84 (4).

Other Publications

Articles

  • Kim, M. (2009). “The School Breakfast Program: Participation and Impact,”. Food Assistance and Nutrition Research, U.S. Department of Agriculture, Economic Research Service.
  • Kim, M. (2008). Demographics. Environmental Scan.

Conference Proceedings

  • Kim, M. (2010). “Examining Structural Relationships Among Environmental, Behavioral Factors and Childhood Obesity,”. ( vol. 37,). In Advances in Consumer Research.

Presentations

  • Kim, M. (2009). Structural Relationships among Environmental, Behavioral Factors and Children’s Weight Status. Population Health Symposium.
  • Kim, M. (2009). A New Look at Childhood Obesity. Wisconsin Prevention of Obesity and Diabetes (WiPOD.
  • Kim, M. (2009). Childhood Obesity: A Comprehensive Look. Advertising and Consumer Psychology Conference.
  • Kim, M. (2007). Participation in the School Breakfast Program: Household and Contextual Predictors. America Council on Consumer Interests.
  • Kim, M. (2001). Measuring the Level of Indebtedness and Financial Strain of College Students. Association for Financial Counseling and Planning Education.

Honors and Awards

  • List of Teachers Ranked as Excellent, University of Illinois at Urbana Champaign, 2018-2022
  • Dean's Impact Award, University of Illinois at Urbana Champaign, 2019-2020

Current Courses

  • Principles of Marketing (BADM 320) Emphasizes the concepts of planning, organization, control, and decision making as they are applied in the management of the marketing function. Provides an overview of aspects of the marketing discipline.

  • Marketing Research (BADM 322) Focuses on the techniques and methods of marketing research; emphasizes primarily survey research and experimental design; and offers students the opportunity to apply techniques to real-world situations.

Contact

4016 Business Instructional Facility

515 Gregory Drive

Champaign, IL 61820

608-843-0406

mkim1223@illinois.edu

Update Your Profile Refresh Your Profile