Aaron Barnes

Aaron Barnes

PhD Student in Business Administration

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Contact

210K Irwin Hall

ajbarne2@illinois.edu

Listings

Educational Background

  • M.A. Psychology, Social and Consumer Psychology, New York University, 2014
  • B.S. Marketing, Honors, Indiana University, 2012

Positions Held

  • Graduate Assistant, University of Illinois, College of Business, 2014-2017
  • Jr. Research Scientist, Department of Psychology, NYU, 2014
  • Research Assistant, Stern School of Business, NYU, 2013-2014

Recent Publications

  • Shavitt, S., & Barnes, A. Forthcoming. Cross-Cultural Consumer Psychology. Consumer Psychology Review, 2 (1), 70-84.
  • Shavitt, S., Barnes, A., & Cho, H., Shinobu Kitayama, Dov Cohen (Ed.) Forthcoming (2017). Culture and Consumer Behavior. Handbook of Cultural Psychology (2nd Edition) New York: Guilford Press.
  • Xiao, B., Huang, M., & Barnes, A. Forthcoming. Network Closure among Sellers and Buyers in Social Commerce Community. Electronic Commerce Research and Applications, 14 (6), 641-653.  link >

Other Publications

Conference Proceeding

  • Barnes, A., Lahoud, P., & Torelli, C. (2017). Wanting a "Good Cry": Cultural Differences in Desirable Emotion Consumption at the Movies. Summer Educators' Conference: American Marketing Association.
  • Barnes, A., & Koo, M. (2016). When cause-related marketing alters thinking style and licenses indulgence. 2016 AMA Summer Marketing Educators' Conference.
  • Barnes, A., & Koo, M. (2016). When causes license indulgence. Advances in Consumer Research.
  • Barnes, A., & Shavitt, S. (2016). Deny the Voice Inside: For Collectivists, Attitude Accessibility May Hinder Decision Making. ( vol. 43,). Association for Consumer Research Annual Conference.

Presentation

  • Barnes, A., & White, T. (2017). Evaluating Access-Based Brand Extensions: The Role of Group-Brand Connections and Perceived Commitment. Association for Consumer Research Conference.
  • Barnes, A., Torelli, C., & Lahoud, P. (2017). Wanting a Good Cry: Cultural Differences in Desirable Emotion Consumption at the Movies. SCP Boutique on Motivation, Emotion, and Product Value.
  • Barnes, A., & Koo, M. (2016). When causes license indulgence. Association for Consumer Research Annual Conference.
  • Barnes, A., & Koo, M. (2016). When causes license indulgence University of Illinois at Urbana-Champaign, Department of Business Administration.
  • Barnes, A., & Shavitt, S. (2016). Deny the Voice Inside: For Collectivists, Attitude Accessibility May Hinder Decision Making. Association for Consumer Research Conference.
  • Barnes, A., & Koo, M. (2016). When cause-related marketing alters thinking style and licenses indulgence. 2016 AMA Summer Marketing Educators' Conference.
  • Barnes, A. (2016). How Experience Ownership Changes Consumers. Society for Consumer Psychology Boutique Conference on Identity and Consumption.
  • Barnes, A., & White, T. (2016). How Ownership Judgments Affect Brand Extension Evaluations: A Case of Inter-Consumer Brand Commitment. Brands and Brand Relationships Conference.
  • Barnes, A., & Shavitt, S. (2016). Deny the Voice Inside: Accessible Attitudes May Hinder Decision Making for Collectivists. Society for Personality and Social Psychology (Cross-Cultural Preconference.

Working Paper

  • Barnes, A. (2018). When cause marketing prompts virtue: The role of free choice perception and self-construal.
  • Barnes, A., & White, T. (2017). I Don't Care if You're Committed, but "We" Do: How Group Brand Connections Affect Brand Extension Evaluations.

Honors and Awards

  • John M. Jones Fellow, University of Illinois, 2014 to present
  • Graduate College Distinguished Fellow, University of Illinois, 2014 to present
  • Incomplete List of Excellent Teachers, Top 10%, University of Illinois, 2017
  • Best Discussant, Albert Haring Symposium, Indiana University, 2017
  • Dr. Avinish Chaturvedi Memorial Student Ambassador Award in Marketing, University of Illinois, 2016-2017
  • Best Paper Award, Brands and Brand Relationships, 2016
  • Robert Mittelstaedt Symposium (discussant), University of Nebraska-Lincoln, 2016
  • State Farm Foundation Fellow, State Farm, 2016
  • Valuing Diversity Ph.D. Scholarship, American Marketing Association Foundation, 2016

Research Interests

Research uses cross-cultural theories to understand consumer attitudes and brand relationships.

Contact

210K Irwin Hall

ajbarne2@illinois.edu