Bryn (Boryung) Choi
PhD Student in Business Administration
Listings
Educational Background
- J.D., Harvard Law School, Harvard University, 2020
- B.A., Comparative Literature & Culture, Yonsei University, 2017
Positions Held
- Research & Teaching Assistant, Kellogg School of Management, Northwestern University, 2020-2021
Recent Publications
Other Publications
Presentations
- Choi, B., Khessina, O., & Kraatz, M. (2025). Embedding Products with Meaning: Social and Artistic Value Infusion in Cultural Industries. Academy of Management Meeting.
- Choi, B., Khessina, O., & Reis, S. (2024). Decomposing Optimal Distinctiveness: The Aesthetic versus Functional Dimensions of Product Categories. Nagymaros Workshop, Universidad Carlos III de Madrid.
- Choi, B., Khessina, O., & Reis, S. (2023). Decomposing Optimal Distinctiveness: The Aesthetic versus Functional Dimensions of Product Categories. Academy of Management Meeting.
Grants
- Gies BA Department Senior Faculty Grant, Gies BA Department, University of Illinois, Urbana-Champaign, 2024
Current Courses
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Ethical Dilemmas of Business (BADM 340) Examines business decision making and the role ethics plays in that process. Analysis of how managers behave and whether ethical choices are knowingly made or only realized thereafter. The object is to increase awareness of the moral dimension of business activity.