Gies College of Business

Mock Class: How to Extend your Brand to Enhance its Value with Hayden Noel

06 October, 2026
6:00 PM - 7:00 PM CDT

Experience what it’s like to learn in a Gies Online classroom during this interactive mock live class with Professor Hayden Noel. Explore how companies use brand extensions to grow their business—and why some succeed while others can put brand value at risk. You’ll learn a practical framework for evaluating a brand extension and then put it into action by developing your own idea alongside fellow prospective learners. Join us for a firsthand look at the engaging, collaborative learning experience at Gies.

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Gies College of Business
515 East Gregory Drive
Champaign, IL 61820
Phone: 217-300-7327