Steve Raquel

Steve Raquel

Clinical Assistant Professor of Business Administration

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Contact

350 Wohlers Hall

1206 S. Sixth

Champaign, IL 61820

217-333-2350

sraquel@illinois.edu

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Listings

Educational Background

  • M.S., Advertising, University of Illinois at Urbana-Champaign, 1993
  • B.S., Advertising, University of Illinois at Urbana-Champaign, 1992

Positions Held

  • Adjunct Instructor of Business Administration, University of Illinois at Urbana-Champaign, 2020 to present
  • Adjunct Lecturer, University of Illinois-Urbana Champaign, 2014-2020
  • VP Marketing and Athletes Relations, FanFuego.com, 2009
  • President and Owner, Illinois Online Ventures, 2008 to present
  • Director of Marketing, Masterplan Group International, 2007-2009
  • Account Supervisor, DDB Chicago, 2006-2007
  • Contractor, Allstate Insurance, 2005-2006
  • Director of Marketing, Convenant Services Worldwide, 2002-2005
  • Marketting Manager, McDonald's, 2000-2001
  • Senior Manager, United States Olympic Committee, 1998-2000
  • Senior Account Executive, Frankel & Company, 1993-1998

Recent Publications

Other Publications

Presentations

  • Raquel, S. (2019). Sports Media. Illinois Sports Business Conference, Gies.

Honors and Awards

  • Teachers Ranked as Excellent, University of Illinois-CITL, 2014-2020

Teaching Interests

Digital Marketing Social Media Marketing Brand Strategy Sports Marketing Public Relations

Current Courses

  • Advanced Sales Strategies (BADM 328) Focuses on developing advanced sales techniques to help you succeed in the sales industry. These will be both strategic and tactical in nature and look at the various media platforms used today. It will include mock interviews, written sales proposals, and role-playing exercises that will facilitate application of effective sales techniques. Responsibilities, functions and skills necessary to be an effective sales manager are covered, including an evaluation of sales organizational structures, recruiting, selecting, testing, and training of salespeople. Related topics include compensation plans, controlling expenses, sales forecasting/projections, quotas, ethics, and motivation, among other sales topics. It will consist of lectures, assigned activities and role playing exercises, current materials / articles and information from sales / business / revenue development leaders with experience in sales management. You will also be exposed to industry professionals who will share their experiences with you.

  • Digital Marketing (BADM 360) Designed to help you acquire a strong understanding of what is and how to develop a Digital Marketing strategy. We will be evaluating each step in the development of the strategy and getting hands on experience in the latest digital media platforms. You will be learning how to research brands, how to develop strategies, how to determine problems and solutions, how to evaluate information and how to present and defend your work.

  • Digital Marketing (BADM 395) Special topics of interest to students majoring in Business Administration.

Contact

350 Wohlers Hall

1206 S. Sixth

Champaign, IL 61820

217-333-2350

sraquel@illinois.edu

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