BEGIN:VCALENDAR VERSION:2.0 METHOD:PUBLISH PRODID:-//Telerik Inc.//Sitefinity CMS 15.4//EN BEGIN:VTIMEZONE TZID:Central Standard Time BEGIN:STANDARD DTSTART:20251102T020000 RRULE:FREQ=YEARLY;BYDAY=1SU;BYHOUR=2;BYMINUTE=0;BYMONTH=11 TZNAME:Central Standard Time TZOFFSETFROM:-0500 TZOFFSETTO:-0600 END:STANDARD BEGIN:DAYLIGHT DTSTART:20250301T020000 RRULE:FREQ=YEARLY;BYDAY=2SU;BYHOUR=2;BYMINUTE=0;BYMONTH=3 TZNAME:Central Daylight Time TZOFFSETFROM:-0600 TZOFFSETTO:-0500 END:DAYLIGHT END:VTIMEZONE BEGIN:VEVENT DESCRIPTION:Data analytics should be top of mind for every advertiser\, but building a successful and effective analytics team can be challenging. \n \nJoin us for this webinar\, led by Kevin Hartman\, Chief Analytics Evange list at Google\, Adjunct Professor at Gies College of Business and author of "Digital Marketing Analytics: In Theory And In Practice"\, as he breaks down key principles businesses can use to realize the potential of a tech -savvy analytics team while casting a keen eye toward the cultural conside rations embraced by companies where analysts thrive.\n\n\n\n\nAbout Presen ter: \nAs Google's Chief Analytics Evangelist\, Kevin is responsible for l eading the design\, implementation\, and evolution of programs and approac hes that help businesses around the world realize the opportunities presen ted by data. Kevin has a proven track record of building large\, global\, high-functioning analytics organizations from scratch and deep experience in leading large profit &\; loss centers and cross-functional teams\, i dentifying business opportunities\, and creating effective marketing progr ams. In addition to his role at Google\, Kevin teaches graduate-level cour ses in analytics at the University of Notre Dame\, the University of Chica go\, Northeastern University\, and the University of Illinois. He is the a uthor of "Digital Marketing Analytics: In Theory And In Practice" (learn m ore at DMAbook.com).\n \;\n\n\nRegister Today! DTEND:20220920T170000Z DTSTAMP:20260714T214526Z DTSTART:20220920T160000Z LOCATION: SEQUENCE:0 SUMMARY:Ivy Exec Event- What a winning analytics team looks like\, acts lik e\, and does UID:RFCALITEM639196443260982942 X-ALT-DESC;FMTTYPE=text/html:

Data analytics should be top of mind for ev ery advertiser\, but building a successful and effective analytics team ca n be challenging.
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\nJoin us for this webinar\, led by Kevin Hart man\, Chief Analytics Evangelist at Google\, Adjunct Professor at Gies Col lege of Business and author of "Digital Marketing Analytics: In Theory And In Practice"\, as he breaks down key principles businesses can use to rea lize the potential of a tech-savvy analytics team while casting a keen eye toward the cultural considerations embraced by companies where analysts t hrive.
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About Presenter:
\nAs Google's Chief Ana lytics Evangelist\, Kevin is responsible for leading the design\, implemen tation\, and evolution of programs and approaches that help businesses aro und the world realize the opportunities presented by data. Kevin has a pro ven track record of building large\, global\, high-functioning analytics o rganizations from scratch and deep experience in leading large profit & \; loss centers and cross-functional teams\, identifying business opportun ities\, and creating effective marketing programs. In addition to his role at Google\, Kevin teaches graduate-level courses in analytics at the Univ ersity of Notre Dame\, the University of Chicago\, Northeastern University \, and the University of Illinois. He is the author of "Digital Marketing Analytics: In Theory And In Practice" (learn more at DMAbook.com).

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Register Today !
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